Caltech Alumni Association

Branding and Design of marketing materials across multiple platform; both print and digital.

As we developing a cross-platform brand for Caltech Alumni Association, we strove for the elegance, and forward-thinking approach that has defined this institution for generations. Our design and branding aimed to reflect this commitment to excellence, innovation, and pushing the boundaries of what’s possible by using imagery that blended both classic aesthetics with cutting-edge elements.